The Goldwell StyleSign Air-Dry BB Cream provides instant nourishment and frizz reduction for effortlessly smooth, healthy hair without the need for blow drying. With its ability to deliver sleek shine and smoothness to all hair textures, this hybrid product is perfect for long-lasting styles that can withstand humidity and combat frizz for up to 72 hours. Not only does it act as a styling product, but it also conditions and protects hair from humidity and frizz. Providing a light hold and soft shine, this BB Cream creates a more natural, professional look.